Don’t Overthink the MPC Call
Hi Danny, We're IT Recruiters, and we specialize in ERP software like SAP, Oracle, JD Edwards, MS Dynamics, QAD etc. For marketing, we use the MPC method. I have some great data mining tools, that help me figure who the IT director is or who manages ERP, phone numbers and email addresses. Here's my problem: The only way I know how to figure out what ERP package a specific company is using, is one at a time by hand. Searching LinkedIn, resumes, job postings etc. looking for any indication of what software a particular company is using. This takes a great deal of time. Additionally, I don't think it would be a good marketing call if I pitch an Oracle guy only to find out they don't have Oracle. Any suggestions on how to deal with this? ATD Response: You’re over thinking this. “Thinking”, said OJ Simpson, “is what gets you caught from behind.” (He said this when referring to linebackers, not police cruisers!) I don’t think you HAVE to know whether you are calling an IT director who uses SAP with a candidate who knows SAP. Of course that would be excellent, and if you track every one of these conversations and add notes to your CRM, [...]